Hello Diana Brown
ALL DESIGNS WERE MADE FOR HELLO DIANA BROWN, A MARKETING AGENCY IN THE ARCHITECTURE, CONSTRUCTION, AND ENGINEERING (ACE) INDUSTRY. THERE I CREATED AND DESIGNED THE VISUAL IDENTITY OF THE AGENCY.
Using pictures of the staff with their kids, I created a social media post (LinkedIn, Instagram, and Facebook) to celebrate National Working Mom's Day. With the branding I created, I highlighted the national holidays and team-social posts with a blue design so they would stand out easily in the platform's grid. Similarly, I highlighted the educational posts with pink, making the overall grid easy to navigate and visually pleasing while still following the company colors and the new branding.
For specific holidays, like New Year's and Thanksgiving, I designed a more unique social media post (LinkedIn, Instagram, and Facebook) so that it would stand out from the branding around it while still maintaining the company colors and overall similar design choices.
For client testimonials and advertising material, I highlighted the social media posts (LinkedIn, Instagram, and Facebook) in white so that they would stand out against the grid. Using the brightest color to bring focus to our most important initiative, a
positive business-to-client relationship.